The bridge between your product and your customer is simple: a great headline. In fact, great headline writing has been the cornerstone of effective advertising practice for more than a hundred years, and mastering the art of the headline can be the difference between massive success and same-old, same-old failure.

This masterclass will introduce you to core advertising principles through the lens of the most basic skill of all: distilling your product promise into a headline you can’t turn away from.

Tickets are $55/person. RSVP HERE